Marketing Materials
Marketing Support for Clubs
Mel Auld is NZ Bridge's Marketing Manager and here to raise awareness and attractiveness of Bridge on a national level and support clubs to do the same locally. Please reach out if you have any queries:
Ph. 021 471 639
2025 Facebook campaign for clubs
In 2025 NZ Bridge will again be offering clubs the opportunity to advertise their lessons on Facebook and Instagram in a low-cost way. Clubs only pay for the Facebook marketing costs - not the costs of designing the advert, setting up the campaign, monitoring and adjusting it, and reporting back (NZB will cover all of this). It's an efficient way to reach those most likely to be interested in Bridge in your area to a) raise awareness of Bridge and b) encourage people to join lessons.
To find out more:
2025 Facebook campaign (PDF document 1.82MB)
Watch this Zoom recording held in October 2024
To sign-up:
If you are interested please sign up at least 2 months before your lessons start. Here is the sign-up form.
Marketing Materials
Examples of marketing materials you could adapt for your own use - just contact mel.auld@nzbridge.co.nz to find out more
Large Posters advertising Bridge (13.72MB)
Regional Newspaper Advert example (0.03MB)
Newspaper Advert Example2 (1.00MB)
Magazine Advert Example (0.39MB)
Pull-up Banner Example (0.40MB)
Road Side Sign Example (5.91MB PNG file)
Media/PR Stories
Media Stories that can be adapted and supplied by clubs for local media
Regional Newspaper Editorial example - lessons (0.89MB Word document)
Media Story Example - The Resurgence of Bridge... (0.01MB)
Media Story Example - Mental Health Benefits (0.03MB)
Media Story Example - New Years Resolution (0.02MB)
New Zealand Bridge Logo in various formats
NZBridge Logo wth tagline (0.03MB) NZBridge Logo (0.22MB)
logo with tagline for use on dark background (0.07MB)
Brand guidelines and colours (1.07MB)
Media Kit (4.24MB)
NZB 01 - Marketing Package for Clubs | NZB 02 - Mentor-Helper Pack for Clubs (in Word for editing) |
NZB 03 - New Members Kit for Clubs (in Word for editing) | NZB 04 - Mini Bridge Pack for Clubs |
NZB 05 - Etiquette in Clubs Club Conduct Poster 2024 (0.40MB) Shorter Make Bridge Enjoyable poster (0.17MB) |
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Videos for use in social media or on websites
Advice to New Players (1.38minutes long):
Should I try Bridge? (1.17 minutes long)
Who plays Bridge? (! minute long)
Why we love bridge! (2 minutes long)
Other
Cinema video | Jane Stearn's video on how to rejuvenate a bridge club |